Assaggia
Growing a Brand from Zero
Assaggia brought us in to build their content strategy and grow their presence from the ground up. The goal was to turn a brand-new social and e-commerce presence into a genuine following through consistent, high-quality content across every channel, not just a one-off campaign push.
We planned and shot the studio and product photography for their e-commerce site (food, drinks, perfumes and coffee machines) while running the Meta and Google Ads behind it and tracking performance through Google Analytics.
- Client
- Assaggia
- Category
- Content
- Year
- 2024–2025
- Scope
- Content Creation, Social Media Strategy, Video, Photo, Paid Media
- 0 → 1,000+
- Followers gained in under 30 days
- 230K
- Views in 28 days
- 10/week
- Photo & video assets shot every week
- #1
- Reach ranking for Italian coffee & Italian truffles
Studio & Product Photography
Every product in Assaggia's range, shot from scratch to anchor the entire e-commerce catalogue.
Food Styling & Lifestyle Content
Showing the products in use — content built to sell the experience, not just the jar.
Coffee Equipment & Process
Product photography extended into Assaggia's coffee machine range — clean detail shots paired with real behind-the-scenes process.
Video & Social Content
Short-form video built specifically for Reels and TikTok — the engine behind Assaggia's growth, not repurposed photo-shoot leftovers.
The result
A brand-new social and e-commerce presence taken from zero to a genuine, engaged following — in under a month — built on consistent, high-quality content across photo, video, and paid media, not a one-off campaign push.